In the summer, air conditioners have become a hot-selling product in the home appliance market. According to relevant data, Xiaomi air conditioners have performed well this year and achieved a significant increase in sales. Some netizens broke the news that JD.com delivery staff revealed that 7 out of 10 air conditioners were Xiaomi. Although this figure does not directly reflect the market share of Xiaomi air conditioners, the increase from 2 to 7 is enough to prove its high sales.
Xiaomi air conditioners also performed well during the 618 mid-year promotion period, ranking third in cumulative sales on a certain platform, second only to Midea and Gree. It is on par with well-known brands such as Haier and Oaks. In the two segments of fresh air conditioners and air conditioners, Xiaomi has three products that have entered the top ten in cumulative sales.
In addition, according to the data, in Quarter 1 of 2024, the shipment of Xiaomi air conditioners has reached 690,000 units, and increased by 63% year-on-year. These data demonstrate the strong strength and market recognition of Xiaomi air conditioners.
It is worth mentioning that Wang Teng, general manager of Redmi brand under Xiaomi and spokesperson of Redmi brand, recently announced an encouraging data – the peak completion of Xiaomi air conditioner in a single day reached 78,000 orders, an increase of 37% year-on-year, setting a new record for Xiaomi’s air conditioner service capacity in China. This undoubtedly brought more confidence and affirmation to Xiaomi air conditioner.
As the temperature continues to rise, air conditioners have become a popular product in the home appliance market. Among them, Xiaomi air conditioners have won the favor of consumers with their excellent product quality and good after-sales services. It is expected that the sales of Xiaomi air conditioners will continue to grow in the coming period.
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